Campaign planning and management
As a full service digital agency, we like to think about the ‘what if’s’ and ‘what happens next’. We build measurable multi-channel campaigns which are designed to grow your business.
Discover. Refine. Implement. Repeat.
Using our tried and tested processes, your account manager works with you to create a series of workshops to help us understand your business objectives, your audience and the requirements of company wide stakeholders.
iBeacons/ proximity beacons/ those cool little things that send snazzy messages to your brand's fans- they come with many names (some catchier than others).
We tease out the best of your competitor strategies, market opportunities and your own strengths and use these insights to build campaigns with high ROI.
A story about iBeacon Marketing
Did you know we've deployed iBeacons all over the UK at every major shopping centre?Auntie Anne's iBeacons
Tools of an integrated digital campaign
We’ve begged, borrowed, stolen and adapted techniques and made them our own and refined them to build awesome campaigns. Here are just a few of the tools we use…
Information architecture sessions
Our structure requirements gathering and iA sessions really hone in on your business strengths, consumer profiles and the targeted message and potential channels for your campaign.
UX sketch days
We’ve taken inspiration from Google Ventures Sketch Week, added our own flavour and made the process lean so that we can shortcut the major design process into under a week.
Our structured digital review highlights the points where your digital campaign, website or product is failing to convert. Our review will challenge ideas and preconceptions based on experienced and impartial advice.
Successful digital campaigns
Adaptive, reflective and thoughtful strategy powered by dataOur digital expertise doesn’t mean that we view the world with binary-tinted glasses. We design your campaigns with a thoroughly considered combination of digital and traditional channels.
We’re not afraid to run away either, we want to maximise your return on your marketing budget and through A/B testing, multivariate testing and usability testing we can cull failing channels and utilise the budget where it would be most effective.